A US-based company with global operations, Objectivity, Inc. is the leading provider of distributed, real-time, SOA-enabled database management solutions for mission-critical applications. The company’s flagship product, Objectivity/DB, is used by government, security, complex manufacturing, commercial services, science, and engineering organisations to increase speed, precision and productivity. Mr. Jay Jarrell, President and CEO for Objectivity, talks about increasing market demand for their very high-end solutions. Prior to being promoted to Chief Executive Officer in 2002, Mr. Jarrell was senior vice president, sales and marketing. He joined Objectivity in 1997 and held several management positions during his tenure. “Back in 1997, Objectivity was a small embedded technology company with a focus on data intensive applications,” Mr. Jarrell said. “With a growing need for distributed computing, the company has since considerably evolved. We see ourselves as a solutions provider now, and are proud of having built a global customer base including high-profile names such as General Dynamics, Northrop Grumman, Nortel Networks, Motorola, and Siemens.” Mr. Jarrell explains that Objectivity’s specialist expertise lies in strategic software at the very high end of management solutions for missioncritical applications in distributed environments. Government would then be the first target customer you’d think of for Objectivity, but, as Mr. Jarrell points out, having to find new ways of achieving interoperability and collaboration between multiple physical locations and multiple systems is of all industries. The company’s flagship product, Objectivity/DB, indeed offers a distributed architecture that enables real-time information processing, interoperability and a single, logical view comprised of data from multiple sources that can serve in multiple automation systems. Objectivity/DB is already embedded in automation systems for customers including Metso Automation, Siemens, NEC and Emerson. “It’s all about managing localised, centralised or distributed object databases by synthesising large, complicated streams of data into a single logical view,” notes Mr. Jarrell. He adds that while manufacturing infrastructures become increasingly complex, he can see a growing market for the very high-end solutions that Objectivity provides. Underscoring his words, the company reported on record revenues for the quarter ended March 31, 2008. Objectivity’s data repository platform helped fuel a 51 percent increase in revenue over the quarter, and a 21 percent increase in revenue for the nine months ended March 31, 2008 compared to the same time period last year. Mr. Jarrell attributes the growth to the company’s strategic investments in marketing, sales, customer support, and customer-focused product developments over the last several years. “We had significant success with respect to the number of new customers we signed in the commercial and government verticals where our flagship product, Objectivity/ DB, has a unique advantage. Looking forward, the usage requirements, complexity and performance of our high-end customers’ applications will continue to move in our direction, and we are in a strong position to see new adoption of our embedded technology in the future.” top - home