
Vhayu Technologies is the company behind Velocity, the high-speed data storage product that is used for high-volume financial tick data capture, storage, and analysis. Mr. John Coulter, Vice President Corporate Strategy at Vhayu, comments: “You really need a technology like Vhayu Velocity to be able to handle high volumes of data.”
Mr. Coulter joined Vhayu in 2004. The
company was established in 1999 by
two ex-Intel engineers. “We’ve really
accelerated our business since 2004,”
says Mr. Coulter. “We have gone from
6 customers in 2004 to around 80
customers today.” Vhayu’s client
base encompasses a number of the
world’s largest investment banks and
brokerage firms. “The real dilemma
these firms are facing is that the
volume of data they handle continues
to double year over year. In order to
be able to efficiently analyse these,
they need better applications, as
conventional technology such as SQL
databases have become too slow for
the task. This is where we can help.”
Vhayu has a channel distribution
relationship with Reuters, the world’s
leading provider of financial news
and market data. The Vhayu Velocity
product is redistributed under the
name of Reuters Tick Capture Engine
(RTCE). This has allowed Vhayu to
capture considerable market share
in Europe, which indeed is its main
market today.
Mr. Coulter adds that Velocity is
available in different versions,
including Velocity for Equities,
and Velocity for Fixed Income. In
2008, Vhayu additionally launched
Squeezer, a patent-pending hybrid
solution, integrating FPGA hardware
and Vhayu Velocity to deliver at
least four times compression of all
Velocity data. “The Squeezer is a
card that resides in the customer’s
server. It can take the information of
a real-stream of data on the fly and
compress it by a factor of seven,”
explains Mr. Coulter. Vhayu has also
recently launched the Velocity TCA,
which provides multiple out-of-thebox
benchmarks to successfully
measure and analyse trading
performance with direct feedback on
trades sent from any FIX-compliant
EMS or OMS. In other recent news,
Vhayu has announced membership
in the NetApp Partner Program.
“We are collaborating with NetApp
to integrate their storage solutions
into a Vhayu Velocity environment in
an affordable manner,” explains Mr.
Coulter. The three month project has
resulted in a very tight integration
between the systems.
Meanwhile Mr. Coulter expects that
the recent downturn in the economy
will not be a problem for Vhayu.
“We help customers save money. The
financial market still generates and
processes a lot of data. Especially
in Europe, where companies and
organisations are required by law
to comply with strict data storage
regulations, they will always need our
technology. There are no signs that
data volumes will decrease any time
soon. Partnering with Reuters should
additionally allow us to expand our
international reach.”

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